Why list with Dermot Obrien Group

Specialization

Over the last 12 years Dermot has generated over $225 MILLION IN SALES almost exclusively in condominium buildings and single family homes on Singer Island. This proven track record won in very challenging economic times and this exclusive focus on a very specific real estate market is a real competitive advantage. Specializing in Singer Island specific listings also allows outside Realtors to do one stop showings with us.

Reputation

Trustworthiness and reputation are the two most important factors for buyers choosing a real estate agent. DERMOT OBRIEN, OWNER OF DERMOT OBRIEN REALTY has an excellent reputation with his customers and within the local real estate community. He is also the proud recipient of the 2014 INTERNATIONAL PROPERTY AWARD for the best real estate agent in Florida.

On-site Office

Our prime location in the center of Singer Island, is just off the main lobby of THE RESORT AT SINGER ISLAND HOTEL. This is a big advantage to our clients because we are ready and available to show properties on Singer Island on short notice.

Local Advertising

Every Sunday throughout the year we advertise all our listings in full color in the front section of the PALM BEACH POST’S REAL ESTATE GUIDE. The Residences section has a readership of over 420,000 people every week and reaches all of Palm Beach County and the Treasure Coast. Due to the amount of advertising we do, we are frequently given the opportunity to promote our listings on the COVER of this publication.

Print Marketing

Our professional marketing consultant will prepare a custom full color brochure for potential buyers and design Just Listed, Just Sold and Recent Sales Jumbo Postcards that we mail to all the luxury condominiums and single family homes on Singer Island and to our active buyer database. We will advertise your listing in high-end magazines such as Palm Beach The Island, The Palm Beach Real Estate Guide, Haven Palm Beach, International Properties and other publications.

Online Marketing

Your property will be featured on many leading international real estate websites including the WALL STREET JOURNAL, DUPONT REGISTRY, NEW YORK TIMES, ROBB REPORT, ZILLOW, REALTOR.COM. Through our premium subscription to LISTHUB your listing will be syndicated to hundreds of real estate websites all over the world. On an ongoing basis we also use the services of search engine optimization consultants.

Social Media Marketing

Dermot OBrien continues to use a variety of social media marketing tools to drive traffic to our websites to individual listings. We started the first blog about Singer Island in 2008. We will post snippets about your listing on all the leading social media sites including FACEBOOK, TWITTER, GOGGLE+, PINTEREST, YOU TUBE, INSTAGRAM, VIMEO, and our BLOG.

Photobooks

When you list your property with us we hire a professional photographer to take a comprehensive set of photos. Then we create a CUSTOM COFFEE TABLE SIZED PHOTO BOOK showcasing your listing. These one-of-a-kind presentation books add a refinement & sophistication to the marketing plan that we have found to be very effective. We also make a virtual tour for posting online as well as a custom website for each listing